Competition Is Good!
No matter what business you are in, or contemplating to start,there is always plenty of competition!
When the idea first springs into your mind, you will be full of excitement and dreaming of making bags of money, it,s only when you start researching your idea , that you start to find so many people offering the same or similar service as you are looking to start!
That,s when those pesky gremlins start attacking your mind with doubts ”it won,t work you know” or “there,s too much competition” or whatever pesky excuses they infest your mind with!
So with your brain flooded with these self doubts , you give up on that idea , reasoning that it was,nt right for you anyway.
A few day,s/weeks passes and once again a light bulb moment furnishes you with another great idea, and once again you travel down the same road of Hope and then despair!
So how do you get off of this roller coaster that leads no where?
Well back in the 70,s/80,s when I managed a pet and garden supplies store in Abingdon, Oxfordshire, the store was growing year on year! And then Bam!! they built a brand new out of town shopping centre with a huge Supermarket at the centre of it!
This meant that our once thriving town had started to die, with many of our old customers visiting the new centre and with it spending the money they once had in the old town centre, plus The Council even had the nerve to put on a Free bus service to transport people to the new stores!
All the small store keepers could either roll over and give up! or stand strong together and fight for their lively hood!
So each store put a plan of Action together, this is what we did.
We looked at what services we could offer that the big stores could,nt , we also analysed what there special offers were, so that we did not try and compete on price (which would have been financial suicide) we also offered a “Special Order Service” purchasing goods that the Supermarket were not interested in! It took a few months, but we had found our Niche in the market, which gave us a chance of competing with the big boys!
We never did get back the number of customers we once had, but we did manage to increase the amount of profit that we got from each customer by going the extra mile! (And the Store Flourished once more)
Having the extra competition certainly kept us on our toes, and I was pleased that all of the staff kept coming up with their own ideas of how we could compete with the big stores, which created a fantastic working environment for us all!
I find it very similar in the Internet World, as you look around for new products to create, you will always find somebody who has thought of it before you, which starts those Gremlins to start spreading that virus back into your mind!
All I can say! Is don’t worry,just make sure that when you are creating that new product that you put a bit of your own personality into the production of it, and you will find that many people will resonate with how you deliver the information and you will get sales!
Getting Ideas is easy!putting everything together without those pesky Gremlins stopping you on the way, is the hardest part, but once you see the Plan coming together, the satisfaction and confidence that you will get from the journey will be immense!
It might take 10-20 or more products before you hit that vein of gold, but if you stop looking you will never know if success was just around the corner!
So take the plunge and believe in Yourself!
All the Best
Nick
Oxford.UK
Competition shows there is a demand for whatever product or service you are marketing Nick, the secret is to be better than the competition or offer more.
It’s true that there are no new ideas so we just have to make the best of what ever business we are in.
As for the rise and rise of the supermarkets to the detriment of small businesses, you obviously found the way to compete with them and the councils actions regarding the bus service shows who their paymasters are.
Good video on belief too.
Bill
Ashton-under-Lyne, UK
Bill Murney recently posted..The Battle Of Trafalgar – Modern Version
With so many people being made redundant, there will be far more people starting to set up there own small businesses, so in every field you can bet there will be far more competition, but that doesnt mean that we all can,t make a decent living! you just have to be pro-active and keep improving in every area of your business and make sure that the customer is the winner!
And if you do that, then you have a great chance of being succesful!
Nick
Oxford.Uk
Great post Nick,
I must say when I first got online my goal was to create a business that evolved around organization. I’m annoying in that area and so many of my friends thought I would really be a huge success. But the more research I did, the more I saw that my competition was fierce. So, I dropped that idea and just joined forces with everyone else here online trying to learn the best way to go about creating a successful business.
You are right though, if I knew then what I know now I would have gone forward with that idea. But at least I have learned.
Thanks for sharing and love your success story! So glad things worked out.
Adrienne
Adrienne recently posted..My January Traffic Update
Adrienne
You have unfinished business with something you are passionate about! don,t let self doubt hold you back1 if you have great organisation skills just find a smaller niche to start in and put your own personality into the product, and I am sure you will have success eventually!
Projects are far easier when we put our heart and soul into them, forget those pesky gremlins and just do it!
Do it with Passion
Nick
Oxford.UK
Competition is surely good if handle it right. Competition can become source of creativity. As what you wrote here, you find that the niche is the way to survive finally.
Dana recently posted..Yahoo Livestand- Yahoo Has Joined Tablet PC Business
Dana
The more competition we have the more focussed we have to become to survive and prosper,thanks for popping bye
Nick
Oxford.UK
Hi Nick,
Glad to read this post…
Good work environment and team work really matters in any company.. I too had these pesky excuses , so discouraging..As you said Believe in Yourself is what that really matters, and thank you for the awesome suggestion!!
Regards
Navya
Navya recently posted..Glamorous Teal Belted Halter neck Pencil Dress
I agree with you Nick, sometimes Competition is the best way to challenge our self to be a good person or have a nice Idea. we challenge about how to express our feelings or our smartness and sometimes we feel sad because we lost in Competition. but because of that we always keep trying and trying to fight our all trials.
Octo recently posted..Great Weight Loss Tips
I agree when I first got online my goal was to create a business that evolved around organization. I’m annoying in that area and so many of my friends thought I would really be a huge success.
Claire recently posted..similar games like angry birds
.As you said Believe in Yourself is what that really matters, and thank you for the awesome suggestion!!
conan0506 recently posted..play street racing games
Projects are far easier when we put our heart and soul into them, forget those pesky gremlins and just do it!
crown5 recently posted..File Recovery Software
I agree with you Nick, sometimes Competition is the best way to challenge our self to be a good person or have a nice Idea. |
slumdunk0506 recently posted..Pet Friendly Hotels and Inns
I agree with you Nick, sometimes Competition is the best way to challenge our self to be a good person or have a nice Idea. we challenge about how to express our feelings or our smartness and sometimes we feel sad because we lost in Competition.
malunggay56 recently posted..What is VOIP Phone Service